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Your concern: time.com  
Just searched: time.com  

 Alexa Rank
24.6
cnn.com
79.0
22.5
usatoday.com
478.0
21.8
washingtonpost.com
184.0
21.8
businessinsider.com
238.0
21.5
cbsnews.com
1,344.0
Audience Report

Alexa rank 90 day trend

This site ranks:
#1,525
in global internet engagement
1:57
Daily Time on Site
Traffic Metrics

Keyword Opportunities

Drive More Traffic

Improve results from search and content marketing. Use Alexa's keyword research tools to:

  • Find gaps in your keyword
 strategy
  • Identify high-value, buyer keywords
  • Uncover competitors' top keywords
  • Identify and compete against the top sites in your industry

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Keyword Gaps

Keyword Gaps

This site is not gaining any traffic from these keywords.

If competitors are gaining traffic from the keyword, this may be a good investment opportunity.

Avg Traffic to Competitors

An estimate of the traffic that competitors are getting for this keyword.

The score is based on the popularity of the keyword, and how well competitors rank for it.

The score ranges from 1 (least traffic) to 100 (most traffic).

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Keywords driving traffic to competitors, but not to this site
Avg. Traffic to Competitors
Search Popularity
mark judge
70Avg. Traffic to Competitors
62Search Popularity
nike stock
69Avg. Traffic to Competitors
67Search Popularity
cnn
68Avg. Traffic to Competitors
83Search Popularity
craigslist
66Avg. Traffic to Competitors
88Search Popularity
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Boost traffic by filling gaps

Easy-to-Rank Keywords

Easy-to-Rank Keywords

This site does not rank for these popular keywords, but they could if they wanted to.

Relevance to this Site

An estimate of how relevant a keyword is to this site.

The score is based on the keyword's relevance to other keywords that currently drive traffic to this site.

The score ranges from 1 (least relevant) to 100 (most relevant).

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Popular keywords within this site's competitive power
Relevance to this site
Search Popularity
mark judge
82Relevance to this site
62Search Popularity
roger stone
79Relevance to this site
60Search Popularity
jussie smollett
81Relevance to this site
63Search Popularity
burt reynolds
80Relevance to this site
71Search Popularity
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How to find easy keywords

Buyer Keywords

Buyer Keywords

These keywords include certain phrases commonly associated with purchases.

Avg Traffic to Competitors

An estimate of the traffic that competitors are getting for this keyword.

The score is based on the popularity of the keyword, and how well competitors rank for it.

The score ranges from 1 (least traffic) to 100 (most traffic).

Organic Competition

An estimate of how difficult it is to rank highly for this keyword in organic search.

The score ranges from 1 (least competition) to 100 (most competition).

Keywords that show a high purchase intent
Avg. Traffic to Competitors
Organic Competition
trump approval rating
78Avg. Traffic to Competitors
64Organic Competition
john brennan security clearance
78Avg. Traffic to Competitors
72Organic Competition
stock market
76Avg. Traffic to Competitors
80Organic Competition
michael cohen plea deal
75Avg. Traffic to Competitors
81Organic Competition
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Optimizing for buyer keywords

Optimization Opportunities

Optimization Opportunities

Growing traffic for these popular keywords may be easier than trying to rank for brand new keywords.

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Organic Share of Voice

The percentage of all searches for this keyword that sent traffic to this website

Very popular keywords already driving some traffic to this site.
Search Popularity
Organic Share of Voice
carrie underwood
61Search Popularity
0%Organic Share of Voice
cold war movie
44Search Popularity
0.05%Organic Share of Voice
florida stand your ground law
35Search Popularity
0.23%Organic Share of Voice
mr orange
24Search Popularity
1.03%Organic Share of Voice
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Improving existing content

How to Analyze Competitor Keywords

A competitor keyword analysis is a great way to find the best keyword opportunities, and solidify your content marketing and SEO strategy.

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Social Engagement ANALYSIS

Find original, relevant content ideas

Discover how to reach your audience with the help of Alexa’s content research capabilities:

  • Find content gaps for quick-win article ideas
  • Track your share of voice amongst key players in a topic space
  • Discover unique angles for new and existing content

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Top Social Topics

Top topics by total engagement amongst this site and it's competitors

joe_biden

Avg. Engagement
Total Articles
This Site
461Average Engagement
799Total Articles
Competitor Avg.
1,897Average Engagement
4,254Total Articles

white_house

Avg. Engagement
Total Articles
This Site
345Average Engagement
1,472Total Articles
Competitor Avg.
1,617Average Engagement
8,654Total Articles

washington_post

Avg. Engagement
Total Articles
This Site
254Average Engagement
943Total Articles
Competitor Avg.
1,077Average Engagement
11,586Total Articles
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Social Engagement

The total articles and average engagement across all sites

Total Articles
Avg. Engagement
cnn.com
550,095Total Articles
356Avg. Engagement
washingtonpost.com
391,914Total Articles
433Avg. Engagement
usatoday.com
359,496Total Articles
96Avg. Engagement
businessinsider.com
333,034Total Articles
143Avg. Engagement
time.com
97,173Total Articles
232Avg. Engagement
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Popular Articles

Top articles by total engagement amongst this site and its competitors

Total Engagement
Total Shares
https://www.cnn.com/politics/live-news/un-general-assembly-09-23-2019/h_1957a2c029304256fade71f0f72c1341?sr=twCNN092319undefined1123AMStory cnn.com
382,297Total Engagement
87,625Total Shares
NBA players are donating money to cover salaries of hourly workers amid suspended season cnn.com
367,772Total Engagement
47,227Total Shares
Federal judges' association calls emergency meeting after DOJ intervenes in case of Trump ally Roger Stone usatoday.com
367,232Total Engagement
89,921Total Shares
Sean Doolittle on declining White House invite: ‘I don’t want to hang out with somebody who talks like that’ washingtonpost.com
363,819Total Engagement
59,186Total Shares
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Explore Popular Articles by Topic

Discover recent trending articles across 275+ topics, and monitor the conversations your audience engages with.

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Competitive Analysis

Outperform the Competition

Benchmark and track your performance relative to your competitors. Alexa's competitive analysis tools help you identify competitor strengths and weaknesses you can leverage to get the edge.

Get a free trial of our Advanced Plan for unlimited access to:

Use these to compare website traffic against competitors, find gaps in your content and SEO strategy, or find sites that share an audience.


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Traffic Sources

Percentage overall site traffic from each channel
businessinsider.com
59.9%
usatoday.com
55.5%
time.com
50.1%
washingtonpost.com
34.6%
cnn.com
27.4%
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How to increase search traffic

Referral Sites

Sites by how many other sites drive traffic to them
# Referral
Sites
cnn.com
112.2 k
washingtonpost.com
68.6 k
time.com
63.8 k
usatoday.com
54.9 k
businessinsider.com
43.4 k
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Top Keywords

Search
Traffic
Share of
Voice
gmail
1.78%
0.44%
time
0.88%
26.2%
when was einstein named person of the century?
0.72%
46.27%
mary g. ross
0.7%
14.99%
serena williams us open tutu
0.43%
41.18%
time.com
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Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Site’s Overlap Score
Site’s Overlap Score
Similar Sites to This Site
Alexa Rank
24.6
cnn.com
79
22.5
usatoday.com
478
21.8
washingtonpost.com
184
21.8
businessinsider.com
238
21.5
cbsnews.com
1,344

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E-Book: Maximize Your Brand’s Competitive Potential

Competition exists in all industries. But how do you get ahead of the competition when they are working to do the same?

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Traffic Statistics

Traffic and Performance

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