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Your concern: thevisioncouncil.org  
Just searched: thevisioncouncil.org  

 Alexa Rank
9.2
visionsource-dromoto.com
-
5.6
alwayscarebenefits.com
1,369,952.0
5.3
2020mag.com
255,911.0
4.8
eyecarebusiness.com
1,233,382.0
4.7
highindexlenses.com
6,795,394.0
Audience Report

Alexa rank 90 day trend

This site ranks:
#741,905
in global internet engagement
2:21
Daily Time on Site
Traffic Metrics

Keyword Opportunities

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  • Find gaps in your keyword
 strategy
  • Identify high-value, buyer keywords
  • Uncover competitors' top keywords
  • Identify and compete against the top sites in your industry

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Keyword Gaps

Keyword Gaps

This site is not gaining any traffic from these keywords.

If competitors are gaining traffic from the keyword, this may be a good investment opportunity.

Avg Traffic to Competitors

An estimate of the traffic that competitors are getting for this keyword.

The score is based on the popularity of the keyword, and how well competitors rank for it.

The score ranges from 1 (least traffic) to 100 (most traffic).

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Keywords driving traffic to competitors, but not to this site
Avg. Traffic to Competitors
Search Popularity
abbe value
32Avg. Traffic to Competitors
18Search Popularity
1.67 vs 1.74
25Avg. Traffic to Competitors
20Search Popularity
digitally surfaced lenses
22Avg. Traffic to Competitors
19Search Popularity
pantoscopic tilt
21Avg. Traffic to Competitors
17Search Popularity
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Boost traffic by filling gaps

Easy-to-Rank Keywords

Easy-to-Rank Keywords

This site does not rank for these popular keywords, but they could if they wanted to.

Relevance to this Site

An estimate of how relevant a keyword is to this site.

The score is based on the keyword's relevance to other keywords that currently drive traffic to this site.

The score ranges from 1 (least relevant) to 100 (most relevant).

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Popular keywords within this site's competitive power
Relevance to this site
Search Popularity
eye doctor
31Relevance to this site
51Search Popularity
optometrist near me
28Relevance to this site
47Search Popularity
eye doctors
49Relevance to this site
32Search Popularity
eye
14Relevance to this site
53Search Popularity
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How to find easy keywords

Buyer Keywords

Buyer Keywords

These keywords include certain phrases commonly associated with purchases.

Avg Traffic to Competitors

An estimate of the traffic that competitors are getting for this keyword.

The score is based on the popularity of the keyword, and how well competitors rank for it.

The score ranges from 1 (least traffic) to 100 (most traffic).

Organic Competition

An estimate of how difficult it is to rank highly for this keyword in organic search.

The score ranges from 1 (least competition) to 100 (most competition).

Keywords that show a high purchase intent
Avg. Traffic to Competitors
Organic Competition
trivex vs high index
26Avg. Traffic to Competitors
20Organic Competition
plastic vs polycarbonate lenses
26Avg. Traffic to Competitors
48Organic Competition
1.67 vs 1.74
25Avg. Traffic to Competitors
54Organic Competition
high index lenses vs polycarbonate
25Avg. Traffic to Competitors
55Organic Competition
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Optimizing for buyer keywords

Optimization Opportunities

Optimization Opportunities

Growing traffic for these popular keywords may be easier than trying to rank for brand new keywords.

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Organic Share of Voice

The percentage of all searches for this keyword that sent traffic to this website

Very popular keywords already driving some traffic to this site.
Search Popularity
Organic Share of Voice
ansi z80.3
20Search Popularity
2.4%Organic Share of Voice
polycarbonate lenses
33Search Popularity
0.38%Organic Share of Voice
lisa wright
21Search Popularity
1.5%Organic Share of Voice
michael vitale
15Search Popularity
2.44%Organic Share of Voice
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Improving existing content

How to Analyze Competitor Keywords

A competitor keyword analysis is a great way to find the best keyword opportunities, and solidify your content marketing and SEO strategy.

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Social Engagement ANALYSIS

Find original, relevant content ideas

Discover how to reach your audience with the help of Alexa’s content research capabilities:

  • Find content gaps for quick-win article ideas
  • Track your share of voice amongst key players in a topic space
  • Discover unique angles for new and existing content

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Top Social Topics

Top topics by total engagement amongst this site and it's competitors

vision

Avg. Engagement
Total Articles
This Site
5Average Engagement
16Total Articles
Competitor Avg.
4Average Engagement
10Total Articles

eyewear

Avg. Engagement
Total Articles
This Site
7Average Engagement
21Total Articles
Competitor Avg.
3Average Engagement
61Total Articles

sunglasses

Avg. Engagement
Total Articles
This Site
4Average Engagement
9Total Articles
Competitor Avg.
4Average Engagement
26Total Articles
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Social Engagement

The total articles and average engagement across all sites

Total Articles
Avg. Engagement
2020mag.com
401Total Articles
3Avg. Engagement
eyecarebusiness.com
169Total Articles
3Avg. Engagement
thevisioncouncil.org
54Total Articles
5Avg. Engagement
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Popular Articles

Top articles by total engagement amongst this site and its competitors

Total Engagement
Total Shares
Eyecare Business - Eye Care Professionals | Lens Finishing | Optical Marketing & Retail eyecarebusiness.com
89Total Engagement
68Total Shares
Digital Eye Strain | The Vision Council thevisioncouncil.org
37Total Engagement
27Total Shares
Organizers of Vision Expo Announce Plans to Consolidate Vision Expo East, due to be Held March 26-29, with Vision Expo West in Las Vegas, September 23-26 | The Vision Council thevisioncouncil.org
33Total Engagement
21Total Shares
Eyecare Business - The 2019 EB #GameChangers eyecarebusiness.com
32Total Engagement
12Total Shares
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Explore Popular Articles by Topic

Discover recent trending articles across 275+ topics, and monitor the conversations your audience engages with.

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Competitive Analysis

Outperform the Competition

Benchmark and track your performance relative to your competitors. Alexa's competitive analysis tools help you identify competitor strengths and weaknesses you can leverage to get the edge.

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Use these to compare website traffic against competitors, find gaps in your content and SEO strategy, or find sites that share an audience.


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Traffic Sources

Percentage overall site traffic from each channel
2020mag.com
66.7%
visionsource-dromoto.com
No Data
alwayscarebenefits.com
No Data
eyecarebusiness.com
No Data
thevisioncouncil.org
No Data
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How to increase search traffic

Referral Sites

Sites by how many other sites drive traffic to them
# Referral
Sites
thevisioncouncil.org
213
2020mag.com
129
alwayscarebenefits.com
54
eyecarebusiness.com
45
visionsource-dromoto.com
3
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Top Keywords

Search
Traffic
Share of
Voice
digital eye strain
6.92%
5.83%
the vision council
6.24%
22.01%
composite lens
4.69%
15.59%
vision council
3.47%
18.5%
frame shapes
2.25%
15.7%
thevisioncouncil.org
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Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Site’s Overlap Score
Site’s Overlap Score
Similar Sites to This Site
Alexa Rank
9.2
visionsource-dromoto.com
-
5.6
alwayscarebenefits.com
1,369,952
5.3
2020mag.com
255,911
4.8
eyecarebusiness.com
1,233,382
4.7
highindexlenses.com
6,795,394

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Competition exists in all industries. But how do you get ahead of the competition when they are working to do the same?

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Traffic Statistics

Traffic and Performance

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