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Your concern: iberostar.com  
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 Alexa Rank
15.4
thegrandcollection.com
-
4.7
iberostargrandhotel.com
9,991,860.0
4.6
barcelo.com
47,206.0
4.6
applevacations.com
125,576.0
4.4
transat.com
525,479.0
Audience Report

Alexa rank 90 day trend

This site ranks:
#79,191
in global internet engagement
3:15
Daily Time on Site
Traffic Metrics

Keyword Opportunities

Drive More Traffic

Improve results from search and content marketing. Use Alexa's keyword research tools to:

  • Find gaps in your keyword
 strategy
  • Identify high-value, buyer keywords
  • Uncover competitors' top keywords
  • Identify and compete against the top sites in your industry

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Keyword Gaps

Keyword Gaps

This site is not gaining any traffic from these keywords.

If competitors are gaining traffic from the keyword, this may be a good investment opportunity.

Avg Traffic to Competitors

An estimate of the traffic that competitors are getting for this keyword.

The score is based on the popularity of the keyword, and how well competitors rank for it.

The score ranges from 1 (least traffic) to 100 (most traffic).

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Keywords driving traffic to competitors, but not to this site
Avg. Traffic to Competitors
Search Popularity
barcelo maya palace
28Avg. Traffic to Competitors
38Search Popularity
barcelo bavaro palace
27Avg. Traffic to Competitors
40Search Popularity
barcelo
27Avg. Traffic to Competitors
40Search Popularity
barcelo aruba
27Avg. Traffic to Competitors
36Search Popularity
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Boost traffic by filling gaps

Easy-to-Rank Keywords

Easy-to-Rank Keywords

This site does not rank for these popular keywords, but they could if they wanted to.

Relevance to this Site

An estimate of how relevant a keyword is to this site.

The score is based on the keyword's relevance to other keywords that currently drive traffic to this site.

The score ranges from 1 (least relevant) to 100 (most relevant).

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Popular keywords within this site's competitive power
Relevance to this site
Search Popularity
riviera maya
56Relevance to this site
48Search Popularity
barcelo bavaro palace
67Relevance to this site
40Search Popularity
sandos playacar
58Relevance to this site
33Search Popularity
paradisus cancun
23Relevance to this site
38Search Popularity
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How to find easy keywords

Buyer Keywords

Buyer Keywords

These keywords include certain phrases commonly associated with purchases.

Avg Traffic to Competitors

An estimate of the traffic that competitors are getting for this keyword.

The score is based on the popularity of the keyword, and how well competitors rank for it.

The score ranges from 1 (least traffic) to 100 (most traffic).

Organic Competition

An estimate of how difficult it is to rank highly for this keyword in organic search.

The score ranges from 1 (least competition) to 100 (most competition).

Keywords that show a high purchase intent
Avg. Traffic to Competitors
Organic Competition
iberostar grand hotel paraiso reviews
23Avg. Traffic to Competitors
53Organic Competition
iberostar grand rose hall reviews
23Avg. Traffic to Competitors
53Organic Competition
iberostar grand paraiso reviews
20Avg. Traffic to Competitors
27Organic Competition
all inclusive kids stay free
19Avg. Traffic to Competitors
58Organic Competition
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Optimizing for buyer keywords

Optimization Opportunities

Optimization Opportunities

Growing traffic for these popular keywords may be easier than trying to rank for brand new keywords.

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Organic Share of Voice

The percentage of all searches for this keyword that sent traffic to this website

Very popular keywords already driving some traffic to this site.
Search Popularity
Organic Share of Voice
palmeraie marrakech
17Search Popularity
3.61%Organic Share of Voice
agadir press
30Search Popularity
0.05%Organic Share of Voice
herceg novi
28Search Popularity
0.77%Organic Share of Voice
multiple intelligences
40Search Popularity
0.16%Organic Share of Voice
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Improving existing content

How to Analyze Competitor Keywords

A competitor keyword analysis is a great way to find the best keyword opportunities, and solidify your content marketing and SEO strategy.

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Social Engagement ANALYSIS

Find original, relevant content ideas

Discover how to reach your audience with the help of Alexa’s content research capabilities:

  • Find content gaps for quick-win article ideas
  • Track your share of voice amongst key players in a topic space
  • Discover unique angles for new and existing content

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Top Social Topics

Top topics by total engagement amongst this site and it's competitors

booking process

Avg. Engagement
Total Articles
This Site
16Average Engagement
85Total Articles
Competitor Avg.
10Average Engagement
5Total Articles

hotel chains

Avg. Engagement
Total Articles
This Site
15Average Engagement
99Total Articles
Competitor Avg.
0Average Engagement
1Total Articles

dominican republic

Avg. Engagement
Total Articles
This Site
16Average Engagement
91Total Articles
Competitor Avg.
10Average Engagement
7Total Articles
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Social Engagement

The total articles and average engagement across all sites

Total Articles
Avg. Engagement
iberostar.com
153Total Articles
13Avg. Engagement
barcelo.com
144Total Articles
7Avg. Engagement
applevacations.com
125Total Articles
10Avg. Engagement
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Popular Articles

Top articles by total engagement amongst this site and its competitors

Total Engagement
Total Shares
Take a look at Aliveness iberostar.com
141Total Engagement
19Total Shares
Back to Da' Beach applevacations.com
106Total Engagement
12Total Shares
Take a look at Iberostar Selection Anthelia iberostar.com
97Total Engagement
20Total Shares
https://www.barcelo.com/en-us/offers/?utm_source=commission_junction&utm_medium=afi&utm_campaign=prodigeusoffers&utm_content=textlink&utm_term=4422005&cjevent=294112163ef811ea822701340a1c0e0d&dclid=CLSBoaujnecCFWksswAdv7YOFQ barcelo.com
72Total Engagement
16Total Shares
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Explore Popular Articles by Topic

Discover recent trending articles across 275+ topics, and monitor the conversations your audience engages with.

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Competitive Analysis

Outperform the Competition

Benchmark and track your performance relative to your competitors. Alexa's competitive analysis tools help you identify competitor strengths and weaknesses you can leverage to get the edge.

Get a free trial of our Advanced Plan for unlimited access to:

Use these to compare website traffic against competitors, find gaps in your content and SEO strategy, or find sites that share an audience.


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Traffic Sources

Percentage overall site traffic from each channel
iberostar.com
63.8%
barcelo.com
53.9%
applevacations.com
51.3%
iberostargrandhotel.com
No Data
thegrandcollection.com
No Data
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How to increase search traffic

Referral Sites

Sites by how many other sites drive traffic to them
# Referral
Sites
barcelo.com
813
iberostar.com
575
applevacations.com
465
thegrandcollection.com
49
iberostargrandhotel.com
10
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Top Keywords

Search
Traffic
Share of
Voice
iberostar punta cana
6.43%
56.6%
iberostar cancun
5.41%
45.21%
iberostar
5.33%
39.32%
iberostar rose hall suites
2.82%
45.46%
iberostar cozumel
2.66%
39.61%
iberostar.com
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Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Site’s Overlap Score
Site’s Overlap Score
Similar Sites to This Site
Alexa Rank
15.4
thegrandcollection.com
-
4.7
iberostargrandhotel.com
9,991,860
4.6
barcelo.com
47,206
4.6
applevacations.com
125,576
4.4
transat.com
525,479

Start free trial for all Similar Sites

E-Book: Maximize Your Brand’s Competitive Potential

Competition exists in all industries. But how do you get ahead of the competition when they are working to do the same?

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Traffic Statistics

Traffic and Performance

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