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 Alexa Rank Audience Report

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Traffic Metrics

Keyword Opportunities

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  • Find gaps in your keyword
 strategy
  • Identify high-value, buyer keywords
  • Uncover competitors' top keywords
  • Identify and compete against the top sites in your industry

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Keyword Gaps

Keyword Gaps

This site is not gaining any traffic from these keywords.

If competitors are gaining traffic from the keyword, this may be a good investment opportunity.

Avg Traffic to Competitors

An estimate of the traffic that competitors are getting for this keyword.

The score is based on the popularity of the keyword, and how well competitors rank for it.

The score ranges from 1 (least traffic) to 100 (most traffic).

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Keywords driving traffic to competitors, but not to this site
Avg. Traffic to Competitors
Search Popularity
florida spring break 2019
36Avg. Traffic to Competitors
17Search Popularity
when is spring break 2019 florida
35Avg. Traffic to Competitors
15Search Popularity
spring break 2019 florida
33Avg. Traffic to Competitors
21Search Popularity
spring breaks 2019
32Avg. Traffic to Competitors
10Search Popularity

Easy-to-Rank Keywords

Easy-to-Rank Keywords

This site does not rank for these popular keywords, but they could if they wanted to.

Relevance to this Site

An estimate of how relevant a keyword is to this site.

The score is based on the keyword's relevance to other keywords that currently drive traffic to this site.

The score ranges from 1 (least relevant) to 100 (most relevant).

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Popular keywords within this site's competitive power
Relevance to this site
Search Popularity
spring break cancun
45Relevance to this site
18Search Popularity
cabo spring break
47Relevance to this site
19Search Popularity
south padre spring break 2019
45Relevance to this site
12Search Popularity
spring break packages 2019
47Relevance to this site
9Search Popularity

Buyer Keywords

Buyer Keywords

These keywords include certain phrases commonly associated with purchases.

Avg Traffic to Competitors

An estimate of the traffic that competitors are getting for this keyword.

The score is based on the popularity of the keyword, and how well competitors rank for it.

The score ranges from 1 (least traffic) to 100 (most traffic).

Organic Competition

An estimate of how difficult it is to rank highly for this keyword in organic search.

The score ranges from 1 (least competition) to 100 (most competition).

Keywords that show a high purchase intent
Avg. Traffic to Competitors
Organic Competition
best spring break destinations 2019
22Avg. Traffic to Competitors
59Organic Competition
best spring break destinations
21Avg. Traffic to Competitors
60Organic Competition
spring break deals
21Avg. Traffic to Competitors
62Organic Competition
cheap spring break trips for college students 2019
20Avg. Traffic to Competitors
62Organic Competition

Optimization Opportunities

Optimization Opportunities

Growing traffic for these popular keywords may be easier than trying to rank for brand new keywords.

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Organic Share of Voice

The percentage of all searches for this keyword that sent traffic to this website

Very popular keywords already driving some traffic to this site.
Search Popularity
Organic Share of Voice
when is spring break 2019 usa
25Search Popularity
1.15%Organic Share of Voice
when is spring break
39Search Popularity
0.11%Organic Share of Voice
when is spring break 2018 usa
13Search Popularity
4.51%Organic Share of Voice
spring break 2019 usa
25Search Popularity
0.67%Organic Share of Voice

How to Analyze Competitor Keywords

A competitor keyword analysis is a great way to find the best keyword opportunities, and solidify your content marketing and SEO strategy.

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Competitive Analysis

Outperform the Competition

Benchmark and track your performance relative to your competitors. Alexa's competitive analysis tools help you identify competitor strengths and weaknesses you can leverage to get the edge.

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Use these to compare website traffic against competitors, find gaps in your content and SEO strategy, or find sites that share an audience.


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Traffic Sources

Percentage overall site traffic from each channel
cvspringbreak.com
No Data
inertiatours.com
No Data
pcbeachspringbreak.com
No Data
studentcity.com
No Data
springbreak.com
No Data

Referral Sites

Sites by how many other sites drive traffic to them
# Referral
Sites

Top Keywords

Search
Traffic
Share of
Voice
spring break 2018
24.35%
3.23%
spring break
18.72%
0.63%
spring break 2018 dates
4.43%
8.22%
lake victoria arizona
3.31%
8.13%
spring break 2019
2.56%
0.1%
springbreak.com

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Site’s Overlap Score
Site’s Overlap Score
Similar Sites to This Site
Alexa Rank

E-Book: Maximize Your Brand’s Competitive Potential

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Traffic Statistics

Traffic and Performance

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