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Your concern: places.co.za  
Just searched: places.co.za  

 Alexa Rank
32.8
safarinow.com
48,761.0
25.2
roomsforafrica.com
379,081.0
19.0
afristay.com
87,941.0
18.6
sleeping-out.co.za
267,466.0
18.5
sa-venues.com
33,250.0
Audience Report

Alexa rank 90 day trend

This site ranks:
#343,782
in global internet engagement
2:42
Daily Time on Site
Traffic Metrics

Keyword Opportunities

Drive More Traffic

Improve results from search and content marketing. Use Alexa's keyword research tools to:

  • Find gaps in your keyword
 strategy
  • Identify high-value, buyer keywords
  • Uncover competitors' top keywords
  • Identify and compete against the top sites in your industry

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Keyword Gaps

Keyword Gaps

This site is not gaining any traffic from these keywords.

If competitors are gaining traffic from the keyword, this may be a good investment opportunity.

Avg Traffic to Competitors

An estimate of the traffic that competitors are getting for this keyword.

The score is based on the popularity of the keyword, and how well competitors rank for it.

The score ranges from 1 (least traffic) to 100 (most traffic).

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Keywords driving traffic to competitors, but not to this site
Avg. Traffic to Competitors
Search Popularity
accommodation in brits
44Avg. Traffic to Competitors
9Search Popularity
berghouse and cottages
42Avg. Traffic to Competitors
11Search Popularity
accommodation tom burke
39Avg. Traffic to Competitors
11Search Popularity
40 montage village sedgefield
39Avg. Traffic to Competitors
8Search Popularity
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Boost traffic by filling gaps

Easy-to-Rank Keywords

Easy-to-Rank Keywords

This site does not rank for these popular keywords, but they could if they wanted to.

Relevance to this Site

An estimate of how relevant a keyword is to this site.

The score is based on the keyword's relevance to other keywords that currently drive traffic to this site.

The score ranges from 1 (least relevant) to 100 (most relevant).

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Popular keywords within this site's competitive power
Relevance to this site
Search Popularity
port elizabeth
55Relevance to this site
45Search Popularity
johannesburg
57Relevance to this site
54Search Popularity
bronkhorstspruit
57Relevance to this site
17Search Popularity
things to do in durban
57Relevance to this site
20Search Popularity
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How to find easy keywords

Buyer Keywords

Buyer Keywords

These keywords include certain phrases commonly associated with purchases.

Avg Traffic to Competitors

An estimate of the traffic that competitors are getting for this keyword.

The score is based on the popularity of the keyword, and how well competitors rank for it.

The score ranges from 1 (least traffic) to 100 (most traffic).

Organic Competition

An estimate of how difficult it is to rank highly for this keyword in organic search.

The score ranges from 1 (least competition) to 100 (most competition).

Keywords that show a high purchase intent
Avg. Traffic to Competitors
Organic Competition
cheap accommodation in durban
36Avg. Traffic to Competitors
55Organic Competition
cheap accommodation
34Avg. Traffic to Competitors
61Organic Competition
reviews of gracepoint guesthouse
30Avg. Traffic to Competitors
33Organic Competition
free state
29Avg. Traffic to Competitors
45Organic Competition
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Optimizing for buyer keywords

Optimization Opportunities

Optimization Opportunities

Growing traffic for these popular keywords may be easier than trying to rank for brand new keywords.

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Organic Share of Voice

The percentage of all searches for this keyword that sent traffic to this website

Very popular keywords already driving some traffic to this site.
Search Popularity
Organic Share of Voice
entabeni safari conservancy
13Search Popularity
4.25%Organic Share of Voice
karoo south africa
14Search Popularity
4.4%Organic Share of Voice
paarl
24Search Popularity
2.46%Organic Share of Voice
clarens
27Search Popularity
1.5%Organic Share of Voice
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Improving existing content

How to Analyze Competitor Keywords

A competitor keyword analysis is a great way to find the best keyword opportunities, and solidify your content marketing and SEO strategy.

Read

Social Engagement ANALYSIS

Find original, relevant content ideas

Discover how to reach your audience with the help of Alexa’s content research capabilities:

  • Find content gaps for quick-win article ideas
  • Track your share of voice amongst key players in a topic space
  • Discover unique angles for new and existing content

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Top Social Topics

Top topics by total engagement amongst this site and it's competitors

swimming_pools

Avg. Engagement
Total Articles
This Site
0Average Engagement
1Total Articles
Competitor Avg.
5Average Engagement
63Total Articles

self_catering

Avg. Engagement
Total Articles
This Site
0Average Engagement
1Total Articles
Competitor Avg.
5Average Engagement
98Total Articles

en_suite_bathroom

Avg. Engagement
Total Articles
This Site
1Average Engagement
2Total Articles
Competitor Avg.
4Average Engagement
63Total Articles
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Social Engagement

The total articles and average engagement across all sites

Total Articles
Avg. Engagement
travelground.com
778Total Articles
6Avg. Engagement
sleeping-out.co.za
152Total Articles
0Avg. Engagement
safarinow.com
12Total Articles
1Avg. Engagement
places.co.za
9Total Articles
2Avg. Engagement
roomsforafrica.com
6Total Articles
4Avg. Engagement
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Popular Articles

Top articles by total engagement amongst this site and its competitors

Total Engagement
Total Shares
Accommodation in South Africa - TravelGround travelground.com
49Total Engagement
21Total Shares
Meet SA's Majestic Marine Big Five - TravelGround Blog travelground.com
43Total Engagement
19Total Shares
Ant's Hill travelground.com
41Total Engagement
11Total Shares
5 Wonders of Namibia - TravelGround Blog travelground.com
37Total Engagement
16Total Shares
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Explore Popular Articles by Topic

Discover recent trending articles across 275+ topics, and monitor the conversations your audience engages with.

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Competitive Analysis

Outperform the Competition

Benchmark and track your performance relative to your competitors. Alexa's competitive analysis tools help you identify competitor strengths and weaknesses you can leverage to get the edge.

Get a free trial of our Advanced Plan for unlimited access to:

Use these to compare website traffic against competitors, find gaps in your content and SEO strategy, or find sites that share an audience.


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Traffic Sources

Percentage overall site traffic from each channel
travelground.com
77.1%
safarinow.com
63.8%
roomsforafrica.com
No Data
sleeping-out.co.za
No Data
places.co.za
No Data
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How to increase search traffic

Referral Sites

Sites by how many other sites drive traffic to them
# Referral
Sites
safarinow.com
502
places.co.za
332
roomsforafrica.com
266
sleeping-out.co.za
157
travelground.com
142
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Top Keywords

Search
Traffic
Share of
Voice
south africa points of interest
5.95%
1.98%
victoria falls
5.14%
3.03%
golden gate highlands national park south africa
1.54%
0.94%
cape town weather
1.53%
0.93%
weather in johannesburg
1.49%
0.98%
places.co.za
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Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Site’s Overlap Score
Site’s Overlap Score
Similar Sites to This Site
Alexa Rank
32.8
safarinow.com
48,761
25.2
roomsforafrica.com
379,081
19
afristay.com
87,941
18.6
sleeping-out.co.za
267,466
18.5
sa-venues.com
33,250

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E-Book: Maximize Your Brand’s Competitive Potential

Competition exists in all industries. But how do you get ahead of the competition when they are working to do the same?

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Traffic Statistics

Traffic and Performance

Measure your site's popularity with Alexa's traffic analysis tools. Sign up for one of our pro plans to certify your site and access:

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  • Site Traffic Data
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