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 Alexa Rank Audience Report

Alexa rank 90 day trend

This site ranks:
#165,459
in global internet engagement
1:26
Daily Time on Site
Traffic Metrics

Keyword Opportunities

Keyword Gaps

Keyword Gaps

This site is not gaining any traffic from these keywords.

If competitors are gaining traffic from the keyword, this may be a good investment opportunity.

Avg Traffic to Competitors

An estimate of the traffic that competitors are getting for this keyword.

The score is based on the popularity of the keyword, and how well competitors rank for it.

The score ranges from 1 (least traffic) to 100 (most traffic).

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Keywords driving traffic to competitors, but not to this site
Avg. Traffic to Competitors
Search Popularity
good soap review
19Avg. Traffic to Competitors
13Search Popularity
good bar soap whole foods review
19Avg. Traffic to Competitors
10Search Popularity
good soap brand reviews
18Avg. Traffic to Competitors
9Search Popularity
bar soap whole foods
14Avg. Traffic to Competitors
8Search Popularity

Easy-to-Rank Keywords

Easy-to-Rank Keywords

This site does not rank for these popular keywords, but they could if they wanted to.

Relevance to this Site

An estimate of how relevant a keyword is to this site.

The score is based on the keyword's relevance to other keywords that currently drive traffic to this site.

The score ranges from 1 (least relevant) to 100 (most relevant).

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Popular keywords within this site's competitive power
Relevance to this site
Search Popularity
bar soap whole foods
7Relevance to this site
8Search Popularity
jason natural cosmetics
45Relevance to this site
15Search Popularity
jason natural
53Relevance to this site
20Search Popularity
whole foods soap
17Relevance to this site
15Search Popularity

Buyer Keywords

Buyer Keywords

These keywords include certain phrases commonly associated with purchases.

Avg Traffic to Competitors

An estimate of the traffic that competitors are getting for this keyword.

The score is based on the popularity of the keyword, and how well competitors rank for it.

The score ranges from 1 (least traffic) to 100 (most traffic).

Organic Competition

An estimate of how difficult it is to rank highly for this keyword in organic search.

The score ranges from 1 (least competition) to 100 (most competition).

Keywords that show a high purchase intent
Avg. Traffic to Competitors
Organic Competition
alaffia good soap
35Avg. Traffic to Competitors
23Organic Competition
good soap
33Avg. Traffic to Competitors
48Organic Competition
good soap whole foods
29Avg. Traffic to Competitors
45Organic Competition
the good soap
28Avg. Traffic to Competitors
20Organic Competition

Optimization Opportunities

Optimization Opportunities

Growing traffic for these popular keywords may be easier than trying to rank for brand new keywords.

Search Popularity

An estimate of how frequently this keyword is searched across all search engines.

The score ranges from 1 (least popular) to 100 (most popular).

Organic Share of Voice

The percentage of all searches for this keyword that sent traffic to this website

Very popular keywords already driving some traffic to this site.
Search Popularity
Organic Share of Voice
fair trade shea butter
11Search Popularity
4.85%Organic Share of Voice
black soap
33Search Popularity
0.26%Organic Share of Voice
alafia
20Search Popularity
3.25%Organic Share of Voice
african black soap
39Search Popularity
0.08%Organic Share of Voice

How to Analyze Competitor Keywords

A competitor keyword analysis is a great way to find the best keyword opportunities, and solidify your content marketing and SEO strategy.

Read

Social Engagement ANALYSIS

Top Social Topics

Top topics by total engagement amongst this site and it's competitors

equal employment opportunity

Avg. Engagement
Total Articles
This Site
187Average Engagement
2Total Articles
Competitor Avg.
0Average Engagement
0Total Articles

west africa

Avg. Engagement
Total Articles
This Site
39Average Engagement
10Total Articles
Competitor Avg.
0Average Engagement
0Total Articles

fair trade

Avg. Engagement
Total Articles
This Site
36Average Engagement
11Total Articles
Competitor Avg.
0Average Engagement
0Total Articles

Social Engagement

The total articles and average engagement across all sites

Total Articles
Avg. Engagement
42Total Articles
13Avg. Engagement
12Total Articles
6Avg. Engagement

Popular Articles

Top articles by total engagement amongst this site and its competitors

Total Engagement
Total Shares
359Total Engagement
121Total Shares
43Total Engagement
16Total Shares
36Total Engagement
2Total Shares

Explore Popular Articles by Topic

Discover recent trending articles across 275+ topics, and monitor the conversations your audience engages with.

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Competitive Analysis

Traffic Sources

Percentage overall site traffic from each channel
alaffia.com
23.3%
everydayshea.com
No Data
fromskinny2strong.com
No Data
goodsoap.com
No Data
nubianheritage.com
No Data

Referral Sites

Sites by how many other sites drive traffic to them
# Referral
Sites

Top Keywords

Search
Traffic
Share of
Voice
alaffia
21.91%
26.28%
alaffia good soap
10.53%
25.98%
alaffia shampoo
7.64%
33.97%
alaffia soap
2.6%
47.28%
alaffia black soap
2.5%
39.63%
alaffia.com

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Site’s Overlap Score
Site’s Overlap Score
Similar Sites to This Site
Alexa Rank

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Competition exists in all industries. But how do you get ahead of the competition when they are working to do the same?

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Traffic Statistics

Alexa Rank
Estimate

This site ranks:
64.6 K

# 165,459

In global internet traffic and engagement over the past 90 days

Alexa Rank #
90 days ago
#
Today
#165,459
Country Alexa Rank

#

Audience Geography
Estimate

All visitors to this site in the past 30 days